IndusInbank has launched an interactive credit card with push button controls for customers to choose their preferred mode of payment at the checkout.
Created in partnership with US-based Dynamics, the battery-powerd payment card enables customers to choose between charging a purchase to their credit card account, taking out a loan or paying for the item with their reward points balance.
The card indicates a customer’s desired payment choice using LED lights associated with the three options.
On the launch, Sumant Kathpalia, head, consumer banking at IndusInd Bank says: “With this card, our aim is to give the customer multiple options on how to make a payment using his or her credit card. The power of choice moves completely to the customer.”
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