Danske Bank to integrate Minna subscription management platform

Danske Bank is set to integrate a subscription management platform from Swedish startup Minna Technologies into its mobile app.

Minna’s technology lets people manage their subscription services – utilities, telecoms, streaming services – through their banking apps. Users see all their subscriptions in one place, can cancel any unwanted ones with a click and find and switch to more suitable suppliers.

The firm claims that it has helped customers of partner banks save more than 15 million euros since October 2017. The Danske Bank deal adds another 2.4 million customers, meaning that Minna will be serving seven million people in the Nordics.

Lars Malmberg, global head, business development, Danske Bank, says: “This is a good example of an innovative, digital solution that we believe can make a difference for our customers, and which is closely aligned with our ambition of giving customers full control and overview of their finances.”